SKILLS

Bill Pierce is an accomplished marketing specialist with a great passion for digital marketing. Extensive experience in web development, including creation and editing of SEO-friendly, accurate and engaging content. Successfully managed internal teams and external vendors. Created highly effective marketing campaigns. Delivered detailed reports using a variety of data and analytics to track KPI results. Advised management on go-to-market initiatives and created new marketing products. Conducted competitor research. Managed highly successful email marketing and social media marketing accounts. Managed all aspects of a CRM system. Trained employees on use of marketing tools. Assisted clients with content optimization for maximum ROI.

Expert level proficiency in WordPress , CRMs, Microsoft Word, Excel and PowerPoint, Adobe Photoshop, Google Ads Manager, Google Docs, Google Analytics, Facebook Ads Manager, Twitter, HootSuite, Mailchimp, Constant Contact, HTML, and SEO. Up-to-date on latest digital marketing trends, methods and tools. Excellent writer and editor. Extremely organized and effective project manager with creative vision.

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TESTIMONIALS

“Bill Pierce worked for Autobody News as our digital marketing manager for two-and-a-half years. Bill was instrumental in growing our digital offerings for our advertising clients as well as our Autobody News brand. Bill handled all our e-news and Facebook posts on a weekly basis. He set up systems for the design and implementation of all our digital advertising and worked directly with our sales team and advertising clients to ensure we created best-in-class campaigns with follow up reporting. He communicated well with our third party support vendors (website developer and ad-serving company). Our website traffic increased substantially during his years of oversight. Bill was a reliable employee, easy to work with and an integral part of the success of our company over the past two-and-a-half years. We will miss him!”
Barbara Davies (Co-owner & general manager, Autobody News)

“Bill Pierce was a valuable member of the BIZX team over the four-plus years he was with us. Bill has a great work ethic and was responsible for managing the ad inventory on a large number of company-owned sites with constantly moving parts – not an easy task. He is also a self-starter who does not require a lot of hands-on management.”
Roger Sheppard (Owner/CEO, BizX LLC)

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