I offer a personalized, private, highly focused 30-minute meeting to optimize your personal and company LinkedIn accounts to rapidly and exponentially grow your LinkedIn followers and engagement. This will position you as a thought leader in your industry and help you gain incredible numbers of valuable business contacts. Want to beat your competition? This is one significant way to put you at the peak of your industry. DM me on Linkedin or use my contact form. Don’t let another week go by where your competitors are ahead of you!
LinkedIn has evolved from a job-search platform to the leading social media platform to reach business decision-makers, including the C-suite, board members, and more. It is an invaluable tool to sell products and services, create partnerships, gain investors, and much more. 141 million people log in to the platform every single day. According to Statista, LinkedIn had a U.S. audience reach of 200 million users as of January 2023 and is growing fast.
How I Became a LinkedIn Electric Vehicle (EV) Influencer
A few years ago, my LinkedIn account had a few dozen followers. Today, I have over 18,000 highly engaged followers in the electric vehicle (EV) industry. These followers consistently engage with my posts (likes, comments, shares) in large numbers. This has positioned me as an influencer and thought leader in the EV industry and has brought significant attention to my EV articles. I am an EV advocate, journalist, and the publisher of EVinfo.net.
I have over 20 years of marketing experience. As digital marketing manager for Autobody News (2017-2020), I was tasked with growing the company’s FaceBook account. Autobody News publishes a monthly automotive collision repair magazine. I leveraged ABN’s team to gain over 10,000 high-quality FaceBook followers (body shop employees, owners, and managers).
Autobody News’ vibrant, very active FB page still holds an impressive lead in followers (22K) over its top competitors, FenderBender (12K) and BodyShop Business (13K), in January 2024. ABN’s competitors are much larger companies with significantly higher marketing budgets. Yet, ABN is beating them on an important social media channel. My methods for dramatically increasing followers and engagement for FB are nearly identical to those I use for LinkedIn.
Why LinkedIn is My Focus in 2024
Today, I focus all of my time on LinkedIn. I advise my clients that if you don’t have time to be a leader on one or more channels, don’t spread yourself too thin. Focus on your most valuable channels and become a leader in them. That’s what I did with LinkedIn.
Digital Marketing in 2024
Digital marketing is challenging and can be overwhelming for business leaders to keep up. I’m a leading digital marketing consultant, and as a part of your 30-minute meeting, I’ll look at your digital footprint and suggest improvements. For example, if your website isn’t top-notch, easy to navigate, mobile-friendly, and SEO-optimized, start there. Pause all other marketing and fix that first. If not, your marketing efforts could be losing customers for you instead of gaining.
Electric Vehicle (EV), Marketing & Sustainability Consultant/Expert. Publisher EVinfo.net.